✅ Reserve your seat in the Discovery2Win Virtual Public Workshop. The 2-hour coaching sessions will take place 10:00 am-12:00 pm EST each day.
🗓 After completing your purchase, you will be redirected to a webpage to reserve your spot in the coaching track.
📌 This page is for enrollment only. After enrolling, you should access your learning at https://insider.2winglobal.com/login 📌
Agenda: Session 1: 1 hour Live Virtual + 1.5 hour self-paced
Module 1 – Live Virtual: Kick-off Call
- Program Orientation, schedule and expectation
- Verify Access to Learning Materials
- Discuss student outcomes
Module 2 – Online Learning: Introduction & Guiding Principles
- Understanding the impact of resonance
- To-Do’s and Not-To-Do’s…The concept of Fundamentals & Crimes
- A roadmap for improving your influence
- Understanding EQ; the importance of professional empathy
- Exercise…Cognitive & Affective Empathy
Module 3 – Online Learning: Objection Handling
- The 2Win! 6 step objection handling process
- Understanding the “real” question or objection
- Applying professional empathy
- Choosing and executing the appropriate response type
- Exercise…Practicing objection handling with common objections
Session 2: 2 hours Live Virtual Coaching + 1 hour self-paced
Module 1– Live Virtual Masterclass Coaching
- 2-Hour Masterclass Style Live Virtual Coaching
- Participants practice handling common objections using the 2Win Objection Handling Framework
- Participants are chosen at random to practice handling objections in front of the peers to receive feedback and coaching from a 2Win Master Coach
Module 2 –Online Learning: Discovery Framework
- The four critical elements of customer motivation
- Crafting Insight-Based Leading Questions
- Funneling or Narrowing Tactics
- Uncovering unspoken motivations
- Exercise…Navigating a Discovery Conversation
Session 3: 1.5 hours Live Virtual Coaching + 1 hour self-paced
Module 1– Live Virtual Masterclass Coaching
- 2-Hour Masterclass Style Live Virtual Coaching
- Participants practice leading discovery conversations following 2Win’s Discovery Framework
- Participants are chosen at random to practice handling objections in front of the peers to receive feedback and coaching from a 2Win Master Coach
Module 2– Online Learning: Applying Discovery
- Common Crimes committed during presentation planning
- How to implement Discovery findings in your presentation plan
- Strategic team planning and tactics that create a winning presentation
- Collaborating on connecting discovery to the customer story
- Exercise…Distilling your discovery information in a Win Plan
Module 3 – Online Learning: Telling the Customer Story
- Distilling the vast amount of knowledge of information gained in discovery down to the essence of the engagement
- Connecting a meeting opening and closing to the business value and customer pain
- Refining your message based on key drivers identified in the Discovery process
- The strategic importance of the first impression.
- A demonstration of the power of the Limbic System for gaining someone’s attention.
- The Neo Cortex and why context and association is critically important to memorable messaging.
- Exercise…Opening and Closing a Win Plan presentation
Session 4: 2 hours Live Virtual Coaching + 1.5 hours self-paced
Module 1– Live Virtual Coaching
- 1.5-Hour Live Virtual Coaching
- Participants work in “story groups” to develop a strategic outline of their key messaging components.
- Each group will then build compelling and persuasive stories to communicate the key components of their message in the context of a meeting opening and call to action.
- Participants receive detailed individual coaching through the use of virtual breakout rooms
Module 2 – Online Learning: Developing Executive Presence
- How the brain processes information and what you can you do to capitalize on that process.
- The strategic importance of the first impression.
- A demonstration of the power of the Limbic System for gaining someone’s attention.
- The Neo Cortex and why context and association is critically important to memorable messaging.
Module 3 – Self-Paced Storytelling Homework
- Participants that do not complete their story development in the coaching session will complete it following the session.
- Participants should allocate 1 hour to complete the story work and practice their delivery.
- Participants incorporate techniques taught in Executive Presence into the delivery of their story.
- Exercise…Final Presentation preparation
Session 5: 2 hours Live Virtual Coaching
Module 1 – Live Virtual Masterclass Coaching Opportunities
- 2-Hour Masterclass Style Live Virtual Coaching
- Select participants deliver the opening & closing they crafted based on their Win Plan.
- Feedback is given in a Masterclass style format
- Workshop Evaluation
- Summary, Call to Action, and Next Steps
You will be creating your password to enroll and create an account in our learning platform. Make sure to save your password to access your online learning when provided.
Course access will expire 1 year from self-enrollment date.